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Content provided by Akeel Jabber | Horizen Capital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akeel Jabber | Horizen Capital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Bootstrapping to $3M ARR and Embracing Outcome-Based Pricing with Stefan Debois #222
Manage episode 394935382 series 2807047
Content provided by Akeel Jabber | Horizen Capital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akeel Jabber | Horizen Capital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Stefan is the CEO and Co-Founder of Pointerpro, a software platform to create your own online assessments with auto-generated personalized reports. It helps you turn your expertise into a tool that delivers personalized advice at scale.
Before founding Pointerpro, Stefan worked for 15 years in several consulting companies as a consultant, project manager, and account manager. He has contributed to Entrepreneur, Capterra, CrazyEgg, mainly in the areas of entrepreneurship and digital marketing. In addition, he founded the Facebook group “B2B Bloggers Boost Group”, where top-tier B2B bloggers help each other to create content and get mentioned.
In this episode we cover:
- 00:00 - Intro
- 01:14 - Stefan's Background Story Into SaaS
- 06:05 - The Turning Point and Founding Pointerpro
- 08:45 - Turning Validation into a 3M ARR Success Story
- 12:02 - SEO Insights and AI Trends for 10X Traffic Growth
- 15:48 - Transitioning from Organic to Paid Marketing Timing Tips
- 17:56 - Time-Based Vs Outcome-Based Pricing Strategies
- 23:45 - Pricing Through Time and Cost Saving
- 27:59 - Stefan's Favorite Activity To Get Into a Flow State
- 28:24 - Stefan's Piece Of Advice For Your Younger Self
- 30:11 - Stefan's Biggest Challenges at Pointerpro
- 31:41 - Instrumental Resources For Stefan's Success
- 33:28 - What Does Success Mean for Stefan Today
- 36:08 - Get In Touch With Stefan
Get In Touch With Stefan:
Mentions:
Tag Us & Follow:
More About Akeel:
232 episodes
Share
Manage episode 394935382 series 2807047
Content provided by Akeel Jabber | Horizen Capital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akeel Jabber | Horizen Capital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Stefan is the CEO and Co-Founder of Pointerpro, a software platform to create your own online assessments with auto-generated personalized reports. It helps you turn your expertise into a tool that delivers personalized advice at scale.
Before founding Pointerpro, Stefan worked for 15 years in several consulting companies as a consultant, project manager, and account manager. He has contributed to Entrepreneur, Capterra, CrazyEgg, mainly in the areas of entrepreneurship and digital marketing. In addition, he founded the Facebook group “B2B Bloggers Boost Group”, where top-tier B2B bloggers help each other to create content and get mentioned.
In this episode we cover:
- 00:00 - Intro
- 01:14 - Stefan's Background Story Into SaaS
- 06:05 - The Turning Point and Founding Pointerpro
- 08:45 - Turning Validation into a 3M ARR Success Story
- 12:02 - SEO Insights and AI Trends for 10X Traffic Growth
- 15:48 - Transitioning from Organic to Paid Marketing Timing Tips
- 17:56 - Time-Based Vs Outcome-Based Pricing Strategies
- 23:45 - Pricing Through Time and Cost Saving
- 27:59 - Stefan's Favorite Activity To Get Into a Flow State
- 28:24 - Stefan's Piece Of Advice For Your Younger Self
- 30:11 - Stefan's Biggest Challenges at Pointerpro
- 31:41 - Instrumental Resources For Stefan's Success
- 33:28 - What Does Success Mean for Stefan Today
- 36:08 - Get In Touch With Stefan
Get In Touch With Stefan:
Mentions:
Tag Us & Follow:
More About Akeel:
232 episodes
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Similar to SaaS District
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
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continue reading
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