The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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How Boast.ai hit $10M ARR from Community-Led Growth with Lloyed Lobo
MP3•Episode home
Manage episode 376758876 series 3470104
Content provided by Aaron Zakowski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aaron Zakowski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of SaaS Marketing Superstars podcast, Lloyed Lobo talks about how he grew Boast.ai to over $10M ARR using Community-Led growth. Episode Highlights - The differences between USA and Dubai as it relates to child care, safety, community, quality of life and work-life balance (3:17) - Lloyd asks me how I manage with 6 kids (4:48) - Appreciates his wife for her support and keeping the family in sync (7:49) - How his daughter’s comments challenged his workaholic mindset and being present for the birth of his 3rd child (10:12) - Why he was forced to step out of his company (13:20) - What is community-led growth (18:26) - How Boast.ai helps companies (22:14) - Why people associate print media with legitimacy and how he got referral partners from his weekly newspaper column on startups (29:15) - Why your idea will fail without consistency (36:51) - The key strategies SaaS company can adopt to grow their community in today’s market (42:35) - How his cold emails for podcast outreach gets over 70% open rate (48:50) - Creating content for superfans, contributors and lurkers (51:43) - Favorite books, apps and business leaders (55:24) Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-lloyed-lobo-community-led-growth
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continue reading
45 episodes
MP3•Episode home
Manage episode 376758876 series 3470104
Content provided by Aaron Zakowski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aaron Zakowski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of SaaS Marketing Superstars podcast, Lloyed Lobo talks about how he grew Boast.ai to over $10M ARR using Community-Led growth. Episode Highlights - The differences between USA and Dubai as it relates to child care, safety, community, quality of life and work-life balance (3:17) - Lloyd asks me how I manage with 6 kids (4:48) - Appreciates his wife for her support and keeping the family in sync (7:49) - How his daughter’s comments challenged his workaholic mindset and being present for the birth of his 3rd child (10:12) - Why he was forced to step out of his company (13:20) - What is community-led growth (18:26) - How Boast.ai helps companies (22:14) - Why people associate print media with legitimacy and how he got referral partners from his weekly newspaper column on startups (29:15) - Why your idea will fail without consistency (36:51) - The key strategies SaaS company can adopt to grow their community in today’s market (42:35) - How his cold emails for podcast outreach gets over 70% open rate (48:50) - Creating content for superfans, contributors and lurkers (51:43) - Favorite books, apps and business leaders (55:24) Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-lloyed-lobo-community-led-growth
…
continue reading
45 episodes
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