))
How to Build a Modern B2B Commerce Network
Manage episode 425408725 series 3549616
Content provided by Nuoptima. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nuoptima or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we sit down with Dipti, the founder of CRSTL, a modern B2B commerce network focused on enabling brands of all sizes to go omni-channel. Dipti shares the journey of launching CRSTL, discusses the challenges faced, and the unique value CRSTL brings in the EDI space. Learn about her background, the importance of customer focus, and the strategic decisions behind building and scaling a SaaS business in the eCommerce infrastructure space. Timestamped segments include the origin story of CRSTL, growth channels, customer validation, team building, resource allocation, fundraising experiences, and advice for other entrepreneurs.
🔍Timestamps:
00:00 Welcome and Introduction
00:08 The Story Behind CRSTL
04:29 Understanding CRSTL's Market and Product
06:03 Building and Growing the Business
07:52 Customer Focus and Differentiation
30:07 Challenges and Resource Allocation
35:23 Quick Fire Questions and Conclusion
-- LINKS --
► Show Notes: http://nuoptima.com/saas-podcast/crstl-dipti-desai
🔗 Follow NUOPTIMA:
- LinkedIn: https://www.linkedin.com/in/alexej-pikovsky-9743701/
- Website: https://www.nuoptima.com
🔗 Follow Dipti:
- LinkedIn: https://www.linkedin.com/in/diptidesai/
- Website: https://www.crstl.so/
🔔 Stay Updated: Turn on notifications to never miss our latest videos on growth tactics in SaaS, trends, and business insights.
24 episodes
Share
