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28. Driving Adoption of Software & Content with Melanie Fellay

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Manage episode 373615489 series 3499518
Content provided by Cory Bray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cory Bray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Spekit CEO Melanie Fellay joins Cory to discuss how companies are driving software and content adoption. The conversation also touches on the idea of "tech consolidation" and the role sales enablement plays to ensure that what exists is better used by sellers to drive day-to-day impact.

  continue reading

Chapters

1. Sales Tools Adoption and Change Challenges (00:00:00)

2. Organizational Change Management and Training Challenges (00:07:17)

3. The Challenge of Managing Information Overload (00:13:20)

4. Reliable Data for AI and Decisions (00:24:03)

5. Tech Consolidation (00:32:01)

6. Improving Process Documentation and Training (00:38:56)

80 episodes

Artwork
iconShare
 
Manage episode 373615489 series 3499518
Content provided by Cory Bray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cory Bray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Spekit CEO Melanie Fellay joins Cory to discuss how companies are driving software and content adoption. The conversation also touches on the idea of "tech consolidation" and the role sales enablement plays to ensure that what exists is better used by sellers to drive day-to-day impact.

  continue reading

Chapters

1. Sales Tools Adoption and Change Challenges (00:00:00)

2. Organizational Change Management and Training Challenges (00:07:17)

3. The Challenge of Managing Information Overload (00:13:20)

4. Reliable Data for AI and Decisions (00:24:03)

5. Tech Consolidation (00:32:01)

6. Improving Process Documentation and Training (00:38:56)

80 episodes

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