September 11, 2024 – Shoppable Video Eitan Koter and MAGIC Marketing System Suzanne Sarsfield Scarano

School for Startups Radio

Eitan Koter – Co-founder and Co-CEO of Vimmi – Making Video Shoppable

Eitan Koter is the Co-founder and Co-CEO of Vimmi, a shoppable video SaaS company enhancing e-commerce. He also hosts the “eCom Pulse” podcast. With two decades of experience in startups and public companies, including a NASDAQ IPO, he brings a unique blend of strategic insight and practical expertise. By integrating multi-channel live shopping and shoppable video into any e-commerce platform, brands can connect with their customers wherever they shop. Founder and CEO with over two decades experience in media & entertainment, eCommerce and telecom industries in startups and public companies, including NASDAQ IPO. Expertise includes B2B SaaS and hardware companies, go-to-market strategies, global marketing & sales, product market fit, strategy development, and general management.
Suzanne Sarsfield Scarano – Founder and CEO of Forethought Marketing

Suzanne Sarsfield Scarano’s journey is a testament to visionary entrepreneurship and innovative business practices. She founded Forethought Marketing in 2009 with a bold mission to redefine traditional marketing. Her approach has not only set new industry standards but also demonstrated how authenticity and strategic alignment can drive success. Suzanne’s Forethought MAGIC (Marketing Alignment Goal Implementing Collaboration) sessions have transformed how businesses align their C-Suite teams, fostering cohesive and effective leadership. Suzanne’s engaging storytelling and practical advice will captivate your listeners and provide them with tangible strategies to implement in their own businesses. Her passion for creating value and connection makes her an ideal guest for your podcast.