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Owned asset optimisation with Jonas Sickler

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Manage episode 421710074 series 2621138
Content provided by Candour. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Candour or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jonas Sickler joins Jack Chambers-Ward to discuss a new digital marketing strategy - owned asset optimisation.

Listen to this podcast if you want to know:

  • What is owned asset optimisation?
  • What are owned assets?
  • Are there different types of owned assets?
  • How do you optimise them?
  • What is reception marketing?
  • How do these strategies differ from “SEO” and “traditional digital marketing”?
  • What's the difference between the PESO vs MACH-6 models?

Sponsors:

This week's podcast is sponsored by Wix Studio - the web platform built for agencies and enterprises.⁠⁠⁠

⁠⁠⁠This week's episode is also sponsored by AlsoAsked - the best way to access People Also Ask data at scale.⁠⁠⁠

Follow Jonas:

  continue reading

259 episodes

Artwork
iconShare
 
Manage episode 421710074 series 2621138
Content provided by Candour. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Candour or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jonas Sickler joins Jack Chambers-Ward to discuss a new digital marketing strategy - owned asset optimisation.

Listen to this podcast if you want to know:

  • What is owned asset optimisation?
  • What are owned assets?
  • Are there different types of owned assets?
  • How do you optimise them?
  • What is reception marketing?
  • How do these strategies differ from “SEO” and “traditional digital marketing”?
  • What's the difference between the PESO vs MACH-6 models?

Sponsors:

This week's podcast is sponsored by Wix Studio - the web platform built for agencies and enterprises.⁠⁠⁠

⁠⁠⁠This week's episode is also sponsored by AlsoAsked - the best way to access People Also Ask data at scale.⁠⁠⁠

Follow Jonas:

  continue reading

259 episodes

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