STC083 Podcast Mini Series: What you must learn from 2022 to achieve peak sales performance in 2023

Selling To Corporate

Have you ever wished that it was possible to go back in time and reset your B2B sales goals because you haven’t performed as expected? Perhaps you’ve spent years trying to match a specific revenue goal that you just can’t seem to achieve and you’re not sure why… or maybe you’ve been struggling to get your B2B sales mojo back after a stressful year and you want to jazz it up a little?

This Selling to Corporate ® podcast mini series episode is designed to help you assess your previous 12 months sales performance so that you can identify the key areas that have been keeping you stuck… so that you can achieve your revenue goals without feeling stressed and overwhelmed in 2023.

In this episode, I’ll be sharing;

• Recapping our upcoming mini series episodes so that you can know exactly what’s coming up in the B2B sales prep mini series. (01:20)
• Why we’re honestly assessing our business performance without self-flagellation in today’s episode. (01:40)
• My assumptions about our Selling to Corporate ® listeners - and what I really mean by ‘your best results’. (02:07)
• Why you should consider grabbing The C Suite ® Self Study if you find key gaps in your B2B sales assessment. (03:34)
• How B2B sales assessments give you a working roadmap for your upcoming years sales plan. (05:33)
• Why it’s important to manage your expectations when it comes to new sales goals. (06:13)
• The difference between motivational sales goals / stretch targets and unrealistic expectations. (07:19)
• Why this episode is a judgement free zone on your previous performance. (09:45)
• The one expectation I have of anyone listening to this episode. (10:18)
• The real reasons I love assessing my B2B sales and business performance. (11:00)
• How you can spot secret inefficiencies during your assessment process. (11:52)
• Why we need to transparently assess your B2B sales performance for 2022. (13:14)
• Why revenue does need to be a primary assessment area for your B2B sales process. (14:14)
• How to look at your sales / revenue performance objectively. (14:45)
• Why I hired a financial advisor in 2022 to help me make key decisions. (15:32)
• Analysing the difference between your business revenue and your take-home pay. (18:04)
• Why being able to pay yourself is integral to the impact your business can make. (19:11)
• Why you might want to have a conversation with your accountant / financial advisor about your business performance. (21:07)
• Why 2022 was a stability year in my business and how it impacted the way I worked. (21:47)
• How you can assess your work/ life balance and whether it really worked for you this year. (24:42)
• One of the things I missed in my own business this year and how it impacted my sales process. (26:27)
• The reason I axed Converting Corporates from my schedule in 2023. (28:32)
• Why it’s okay to change your B2B sales goals if they’re not working for you. (30:02)
• How some people are running successful businesses in 20 hours per week and understanding what makes them different. (31:02)
• How we can objectively assess whether we’re always focused on productive sales / revenue generating activities or busy work. (31:52)
• The part that procrastination plays in keeping us stuck. (32:22)
• Being honest about our happiness levels and understanding whether we’ve built the business we wanted or whether we need to make changes. (33:40)
• Understanding your conversion rate in comparison to the work you’re putting in. (35:10)
• Why the 2023 B2B sales market is going to be competitive. (35:59)
• Why having a proven sales process helps you to create predictable, repeatable B2B revenue streams. (37:03)
• Analysing what caused any obstacle areas in 2022. (39:04)
• Why it’s so important for you to commit to taking immediate action on your development for the next 12 months to be successful. (39:41)
• Why implementing your new activities helps you hit your B2B sales goals faster. (40:45)

The troubleshooting video link can be accessed by clicking here.

Key Resources Mentioned in this Episode:

Check out The C Suite ® Self Study by clicking here or visiting: https://bit.ly/CSuiteSelfStudy

Join The C Suite ® now! If you’re looking to get the best support in selling your services to corporate organisations, not to mention hundreds of email templates, swipe files and proposal outlines so that you really can convert at much higher rates and sell your services more successfully then click here to join the waitlist now.

Take the Selling to Corporate ® offer quiz and find out what the best offer is that you could sell to corporate.

Converting Corporates Bundle: If you’re looking to learn the foundational pieces to successfully sell your services to corporate organisations, grab this fabulous self study programme here! You’ll learn how to; Create your 250K corporate sales plan, set your business development strategy for success, understand and successfully generate qualified leads and hear from real hiring managers on their top tips for pitching to organisations!

Book an exploratory chat with me! I’m offering exploratory sessions with me so that you can ask any questions you have about The C Suite ® and how it can benefit your business. These opportunities are incredibly limited - so if you’d like my eyes on your business and a totally transparent conversation about how The C Suite ® could support your goals, schedule your call today.

Top 5 Business Development Questions: If you’re looking to convert more business development calls into sales? You need to be asking the right questions and getting the best information to support future work. Download my Top 5 BDQs here and start getting quality information from your prospects.

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Click here if you would like to listen to my recent TEDx talk.