Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The Head Start: Embracing the Journey
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
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The Best SEO Podcast delivers weekly, no-fluff insights on SEO, AI-powered marketing, and digital strategy from real-world experts. Hosted by veteran marketer and Fractional CMO Matt Bertram, this top-ranked show helps businesses grow smarter with practical tips, proven frameworks, and interviews with industry leaders. Whether you’re an agency pro, business owner, or marketing executive—tune in to stay ahead of the curve.
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With 500+ episodes and over 4 million downloads across 100+ countries, the award-winning "SEO Podcast: Unknown Secrets of Internet Marketing" by EWR Digital & BestSEOPodcast.com has been a trusted resource since 2009. This top-ranked podcast delivers cutting-edge strategies and insider insights you won’t find in scattered blog posts or outdated marketing books.
🚀 Stay ahead of trends – Gain a competitive edge in SEO, PPC, automation, social media, and more.
💰 Turn marketing into profit – Learn how to drive high-quality leads and scale your revenue predictably.
⏳ Save time & resources – Get expert insights from a trusted digital strategist without the learning curve.
👉 Subscribe now and transform your approach to online marketing. The strategies you need to attract more customers, build your brand, and grow revenue are just one episode away!
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Content provided by MatthewBertram.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MatthewBertram.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The Best SEO Podcast delivers weekly, no-fluff insights on SEO, AI-powered marketing, and digital strategy from real-world experts. Hosted by veteran marketer and Fractional CMO Matt Bertram, this top-ranked show helps businesses grow smarter with practical tips, proven frameworks, and interviews with industry leaders. Whether you’re an agency pro, business owner, or marketing executive—tune in to stay ahead of the curve.
Why Listen?
With 500+ episodes and over 4 million downloads across 100+ countries, the award-winning "SEO Podcast: Unknown Secrets of Internet Marketing" by EWR Digital & BestSEOPodcast.com has been a trusted resource since 2009. This top-ranked podcast delivers cutting-edge strategies and insider insights you won’t find in scattered blog posts or outdated marketing books.
🚀 Stay ahead of trends – Gain a competitive edge in SEO, PPC, automation, social media, and more.
💰 Turn marketing into profit – Learn how to drive high-quality leads and scale your revenue predictably.
⏳ Save time & resources – Get expert insights from a trusted digital strategist without the learning curve.
👉 Subscribe now and transform your approach to online marketing. The strategies you need to attract more customers, build your brand, and grow revenue are just one episode away!
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Converting Questions to Leads: The Power of Human Chat with Ted DeBettencourt 39:03
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Play Later Play Later Lists Like LikedTed Ted DeBettencourt from Juvo Leads shares how human-powered chat services capture significantly more leads than AI alternatives for businesses with high-value customers. Data shows that human operators outperform chatbots by at least 200% in converting website visitors to qualified leads, particularly for law firms, elective medicine, home services, and retirement communities. • Human-powered chat services capture 50-60% more leads compared to websites without chat functionality • Businesses should consider chat services when they have 1,000+ monthly visitors, $2,000 in monthly ad spend, or $1,000+ customer lifetime value • The "12-second rule" reveals that 40% of potential leads are lost when chat responses take longer than 12 seconds • While AI bots excel at answering complex questions, humans significantly outperform in converting inquiries into leads • Proactive chat (video or pop-up) generates substantially more engagement than reactive chat that requires visitor initiation • For businesses in regulated industries, using AI to collect sensitive information may create legal vulnerabilities • Human operators should communicate with prospects through their preferred channels rather than forcing them into specific communication methods -------- Guest Contact Information: https://www.linkedin.com/in/theodoremdebettencourt/ https://juvoleads.com/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Scaling Service Companies Through Data-Driven Marketing with Tyler Dunagin 37:06
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Play Later Play Later Lists Like LikedTyler Dunigan shares how he built a platform of brands providing turnover services to the largest property managers in the US, growing from painting to flooring, bathtub refinishing, and patented products. • Understanding your target audience is critical – Tyler discovered property managers were his key clients, not property owners • Data-driven marketing decisions are more effective than relying on assumptions • Analyzing client budgets revealed opportunities for additional services within the same customer base • The "Edge Strategy" concept helps identify adjacent business opportunities within arm's reach • Looking at the market size and potential before developing products helps validate business ideas • Testing different marketing messages and website versions shows what resonates with different customer segments • Personal branding is becoming increasingly important as "social capital." • Only 4-5% of LinkedIn users post weekly, creating an opportunity for those who consistently share content • Network effects within your own business ecosystem can drive exponential growth • Baby boomer businesses changing hands create massive opportunities in traditional industries Guest Contact Information: https://www.linkedin.com/in/tylerdunagin/ https://www.liquidliner.com/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 From SERPs to Subscribers: Mastering YouTube SEO with the Leaf Strategy with Nate Woodbury 44:17
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Play Later Play Later Lists Like LikedNate Woodbury shares his powerful "Leaf Strategy" for YouTube marketing that generates predictable leads and revenue for businesses by targeting specific long-tail search queries. • YouTube is now the #1 way to grow your brand, especially before you're ranking at the top of Google search • Nate pivoted to YouTube after discovering videos getting 50X more views than #1 ranked Google pages • The "Leaf Strategy" involves identifying ultra-specific 8-10 word questions your audience is asking • Focus first on questions with lower search volume to build authority in a specific niche • Videos answering specific questions can rank at the top of YouTube within 1-2 days • Create 10-12 minute videos that thoroughly answer questions without scripts • Include hooks at the beginning and strong call-to-action at the end directing to another video or lead magnet • Case study: Real estate coach grew from $1M to $6M business by switching from Facebook ads to YouTube • Use SEMrush's Keyword Magic Tool to find specific question-based queries • Create content based on what people are actively searching for to future-proof your strategy ----- Guest Contact Information: https://theleafstrategy.com/ https://www.youtube.com/c/natewoodbury —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 The New Era of Digital Strategy & AI-Powered Growth with Matt Bertram 27:47
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Play Later Play Later Lists Like LikedDigital marketing is undergoing a transformative shift where understanding fundamentals while leveraging AI offers companies unprecedented advantages that may become insurmountable for those who fail to adapt. This golden opportunity period for digital transformation requires immediate action before the landscape dramatically changes in the next 18-36 months. • Marketing fundamentals remain critical as the foundation for all digital strategies • Companies must optimize for multiple platforms, including Bing, social media, and Reddit • Visibility in large language models (LLMs)is becoming an essential ranking factor • Review generation is crucial for building trust and shortening sales cycles • AI transitioning from content creation to having agency and decision-making ability • Early adoption of new technologies provides substantial competitive advantages • Businesses face a "Netflix or Blockbuster" moment in their marketing evolution • Customer acquisition costs are rising while competition intensifies across channels • Marketing packages that provide foundational elements help businesses scale faster • Mastermind programs and fractional CMO services bridge expertise gaps —---------------- Matt’s Contact Information: https://matthewbertram.com/ https://www.linkedin.com/in/mattbertramlive/ —----------------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 From Posts to Profits: Maximizing Your Influencer Marketing Strategy with Ishveen Jolly 45:42
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Play Later Play Later Lists Like LikedThe influencer marketing landscape has transformed dramatically, with Open Sponsorship evolving from a platform connecting pro athletes with brands to a tech-enabled agency helping businesses maximize content across all marketing channels. Athletes and influencers now provide exceptional ROI when their content is strategically amplified beyond social media posts. • Influencer partnerships work best when integrated across your existing marketing channels (email, website, paid ads) • Athlete content can be repurposed for 6 months in your marketing with proper rights agreements • College athletes now represent a massive opportunity for local business partnerships • Female athletes and WNBA players have seen exponential growth in influencer value • Service-based and B2B businesses see surprising success using athletes for humanizing technical offerings • Testing multiple smaller influencer partnerships helps identify which personalities truly resonate with your audience • Even "mundane" industries benefit from influencer partnerships that add storytelling elements • Internal employee engagement represents an overlooked opportunity for influencer collaborations • Micro-influencers with highly engaged communities often outperform celebrities for specific target audiences ---- Guest Contact Information: https://www.linkedin.com/in/ishveenjolly/ https://opensponsorship.com/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Data-Driven Decision Making: The Untold Story of Marketing Analytics with Jeff Greenfield 1:01:35
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Play Later Play Later Lists Like LikedJeff Greenfield of Provalytics joins us to reveal the challenges of modern marketing attribution and how AI-driven analytics can help marketers understand which efforts drive results. Marketers still struggle to identify which half of their ad budget is wasted The shift from brand to performance marketing has created an overemphasis on clicks, not impressions Digital marketers often overlook that awareness through impressions must precede sales-driving clicks Most businesses deal with 10–15 conflicting sources of "truth" across platforms and agencies GA4 and legacy analytics often miss the value of TV, podcasts, and other non-digital media Grasping “ad stock” – how campaigns influence sales over time – is key for accurate attribution AI models that assess incrementality reveal which efforts actually drive more sales Complex customer journeys across Meta, Google, and Amazon complicate attribution Strong models evaluate three key elements: ad stock, saturation, and media synergy The surge in Amazon search (35% of product searches) and AI tools is reshaping marketing ------------- Guest Contact Information: https://www.linkedin.com/in/jeffgreenfield/ https://provalytics.com —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 SEO Expert Bruce Clay Reveals AI Secrets 1:19:56
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Play Later Play Later Lists Like LikedBruce Clay, the father of SEO, discusses how AI is reshaping digital marketing while SEO remains foundational. SEO has evolved from simple keywords to expertise, experience, authoritativeness, and trustworthiness (E-E-A-T). Bruce's "siloing" method organizes content by topic to showcase subject expertise. Proper "link equity" distribution is crucial but often misunderstood. Google’s AI Overview has cut top organic click-through rates by up to 70%. Content that thoroughly answers questions performs best in search and AI results. Small businesses can compete using Google Business Profiles and local reviews while phasing in SEO. Bruce suggests four-week sprint planning for SEO due to constant algorithm shifts. Question-based searches have grown from 4% to 16% of all queries. Websites need technical excellence just to qualify for rankings. —---------- Guest Contact Information: https://www.linkedin.com/in/bruce-clay/ https://www.bruceclay.com/ https://www.seotools.com/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Maximize AI Adoption and Upskilling with Proven AI Training with John Munsell 1:02:50
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Play Later Play Later Lists Like LikedIn this engaging episode, we explore the transformative potential of artificial intelligence in the world of marketing. With John Munsell , a leading expert in implementing AI-first strategies, we dive deep into the essentials of integrating AI into business practices. • Importance of adopting an AI-first mindset • Strategies for implementing AI across different departments • Understanding the gap between perceived and actual AI adoption • Key roles in AI governance and operations • Elevating productivity through AI integration • The critical role of training in cultivating an AI culture • Encouraging innovation and collaboration within organizations • Examples of companies successfully leveraging AI • How to articulate customer problems effectively —- Guest Contact Information: https://ingrain.ai/ https://www.bizzuka.com/ https://www.linkedin.com/in/jwmunsell/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Innovative Coaching Techniques for Personal and Professional Transformation with Adrian Koehler 44:08
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Play Later Play Later Lists Like LikedCourageous conversations and addressing blind spots are key for leaders to overcome challenges and unlock potential. In this episode, Adrian Koehler highlights authentic communication, emotional intelligence, and marketing strategies. • The power of courageous conversations • Overcoming leadership blind spots • How the "law of deservingness" affects self-sabotage • Genuine connection in coaching • Standing out in digital marketing • Aligning authenticity with audience engagement • Coaching for true transformation • Difficult discussions that drive growth —-- Guest Contact Information: - https://takenewground.com/ - https://www.linkedin.com/in/adriankoehler - https://www.instagram.com/adrian.k —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Building Strong Connections with AI-Powered Email Marketing Strategies with Danielle Cevallos 46:38
46:38 Play Later Play Later Lists Like Liked46:38
Play Later Play Later Lists Like LikedBuilding a personal brand in today’s digital landscape hinges on authenticity and trust. The episode discusses the importance of combining personal interactions with strategic marketing efforts, addressing the role of AI in copywriting, and emphasizing the critical need for effective email strategies and sales funnels. • Personal branding as a unique identifier in a crowded market • Trust as a cornerstone of effective marketing • Balancing automation with genuine human connection • The necessity of starting an email list early • Developing a clear brand voice and messaging • Effective sales funnels combining nurturing and conversion • The importance of ongoing testing and adaptation in marketing strategies • Strategies for content creation across multiple platforms • Maintaining authenticity in the face of increasing AI use • The complexity of marketing demands persistent effort and strategy ----- Guest Contact Information: Website: https://convictionmarketingagency.com/ LinkedIn: https://www.linkedin.com/in/danielle-cevallos/ ----- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session ----- The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Power of Storytelling: Innovative Digital Marketing and Podcasting Strategies with Shaahin Cheyene 29:42
29:42 Play Later Play Later Lists Like Liked29:42
Play Later Play Later Lists Like LikedThis episode dives into the evolving world of internet marketing, emphasizing the critical role of podcasts and authentic storytelling in achieving success. Shaahin Cheyene shares invaluable insights on leveraging social proof, integrating various content strategies, and embracing trial and error in the fast-paced digital landscape. • Discussion on the limitations of SEO in modern marketing • Importance of creating evergreen content through podcasts • Leveraging social proof to build trust with consumers • Emphasis on storytelling as a tool for successful marketing • Strategies for optimizing presence on platforms like YouTube • Encouragement to embrace authenticity in all marketing efforts Guest Contact Information: www.podcastcola.com www.shaahincheyene.com https://www.instagram.com/shaahincheyene/ https://www.youtube.com/@businessstoryoftheweek —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Make More Money with Email Marketing: Advanced Strategies and Tools with Jason Wright 37:39
37:39 Play Later Play Later Lists Like Liked37:39
Play Later Play Later Lists Like LikedUnlock the secrets of email marketing success with Jason Wright from Internationally Inspirely. Our episode dives into the vital role of email marketing in today's digital landscape, showing how it remains an essential tool for building connections and converting leads. We discuss misconceptions about email's effectiveness, strategies for authentic communication, the importance of deliverability, and tips for choosing the right marketing partners. • Debunking the myth that email marketing is dead • The critical role of email deliverability and DNS records • Strategies for nurturing client relationships through email • Emphasizing authenticity in email communications • Comparing ActiveCampaign and GoHighLevel for email marketing tools • The significance of integrating paid ads into the overall strategy • Guidelines for evaluating potential email marketing partners • Understanding the importance of sequencing in email outreach —---------- Guest Contact Information: https://www.linkedin.com/in/thejasonwright/ https://intentionallyinspirational.com/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Overcoming Business Growth Hurdles: Strategic Insights for Startups with Jeff Holman 51:29
51:29 Play Later Play Later Lists Like Liked51:29
Play Later Play Later Lists Like LikedUnlock business growth with insights from Jeff Holman, a business-focused attorney specializing in innovation and entrepreneurship. Explore the unique challenges startups face and how fractional legal teams can be a game-changer. Jeff shares strategies for managing intellectual property, tackling legal concerns, and combating unfair competition like negative SEO to protect your brand. Gain a competitive edge by layering IP protections, balancing disclosure and secrecy, and leveraging fractional experts for strategic legal support. Jeff illustrates this with a compelling comparison to climbing Mount Kilimanjaro, emphasizing teamwork and expertise. Discover how intellectual assets boost business valuation and partnerships while shifting from traditional law firms to strategic problem-solving. Learn how assembling a fractional legal team aligns with business goals, supported by innovative lead-generation techniques using long-tail keywords to stand out in the competitive legal market. —---------- Guest Contact Information: Website: https://www.intellectualstrategies.com Linkedin: https://www.linkedin.com/in/holman/ —---------- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Thriving Through Unforeseen Challenges with Internet Marketing Trends in 2025 (Pod You Can Skip Without Guilt) 17:40
17:40 Play Later Play Later Lists Like Liked17:40
Play Later Play Later Lists Like LikedThe episode covers the evolution of internet marketing trends as we enter 2025, highlighting the integration of AI, and the significance of social media, community engagement, and privacy in advertising. Listeners are encouraged to adapt their strategies to stay competitive and leverage emerging opportunities. • Impact of AI on search and marketing strategies • Importance of social media platforms for branding • Role of storytelling in building customer loyalty • Community building through interactive content • Necessity of localization strategies for targeting • Shift toward privacy in marketing practices • Invitation for consulting services and guidance --- Matt’s Contact Information: https://matthewbertram.com/ https://www.linkedin.com/in/mattbertramlive/ --- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by : ewrdigital.com Hosts : Matt Bertram Disclaimer : For Educational and Entertainment purposes Only. Support the show…
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
1 Strategies for Maximizing Value and Navigating Complex Deals with Jonathan Baker Ep. 630 43:51
43:51 Play Later Play Later Lists Like Liked43:51
Play Later Play Later Lists Like LikedJonathan Baker from Punctuation joins me, Matt Bertram, to explore strategies for maximizing business value through strategic M&A and succession planning. Learn how to enhance profitability, strengthen market positioning, and reduce founder dependency to make your business more attractive for sale. For marketing service firms, we emphasize the benefits of niche specialization and standing out in competitive markets. Selling a business is complex, involving political dynamics and nuanced relationships. Drawing from my own experience selling a business in my 20s, we discuss understanding critical deal terms like earn-outs and employment agreements, adapting to new management, and addressing stakeholder conflicts. Jonathan shares real-world examples and cautionary tales, underscoring the importance of thorough preparation to protect your interests. We also dive into agency growth and profitability, tackling strategic decisions like selling versus continued growth. Topics include fee revenue per employee, avoiding scope creep, and distinguishing personal financial contributions. Whether preparing for a sale or pursuing growth, this episode offers actionable insights for informed entrepreneurial decision-making. Guest Contact Information: - https://www.linkedin.com/in/jonathandavidbaker/ - punctuation.com —--- More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session — The Unknown Secrets of Internet Marketing podcast is hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts. Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Powered by: ewrdigital.com Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only. Support the show…
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