Meet the Experts: Working With a Crowdfunding Agency With Sarah Hunter

Art of the Kickstart

This week on Art of the Kickstart, we’re talking with Sarah Hunter, account manager at Enventys Partners, about what crowdfunding creators needs to know about working with an agency. Tune in to hear her thoughts about why you should work with an agency, how to make sure the agency you choose understands your brand and what you can do to ensure your campaign is a success. Topics Discussed and Key Crowdfunding Takeaways Why crowdfunding creators should work with an agency What kind of information an agency will need from you before they start working on your campaign How to make sure your agency understands your brand’s messaging How long to expect your crowdfunding agency to spend preparing for launch Why it’s important to trust your crowdfunding agency Why an open line of communication is important for a successful crowdfunding campaign Links Enventys Partners The Subtle Art of Not Giving a F*** by Mark Manson DUO: The on-the-go dual screen laptop monitor Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full service turn key product development and crowdfunding marketing agency in the world. We have helped startups raise over $100 million for our clients since 2010. Each week I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the new level with crowdfunding. Roy Morejon: Art of the Kickstart is honored to be sponsored by Backer Kit and the Gadget Flow. Backer Kit makes software that crowdfunding project creators use to survey backers, organize data, and manage orders for fulfillment by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that help you discover, save, and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts. Now, let’s get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. This is the next episode in the series of interviews where I’ll be speaking with some of my amazing team here at Enventys Partners that I have the opportunity to work with every day. And our third guest on the show is Sarah Hunter, account manager here at Enventys Partners. Sarah, thank you so much for joining us. Sarah Hunter: Of course, happy to be here. Roy Morejon: So, really glad to have you on the show and find time in your busy account manager life. Sarah has worked on some of the biggest campaigns in crowdfunding. Again, DUO, Antonio Saint New York, lifepack, [inaudible 00:01:45], the list goes on and on. So we’re excited today to talk about our discovery process, and what to expect when working with an agency. So, if you would for our audience start off by introducing yourself, telling our guests a little bit about what you do here at Enventys Partners. Sarah Hunter: Sure. I’ve been an account manager here at Enventys Partners for a little over three years now. I am currently the main point of contact for our crowdfunding clients, and I’m basically the main liaison between the clients and our internal team here. Roy Morejon: So, here’s your job on how to sell it, right? So, to begin with, why should a crowdfunding campaign creator work with an agency like ours? Sarah Hunter: Agencies like ours have been doing this for years. We’re well versed in all things crowdfunding. We can provide feedback, consult, create copy and materials,