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Market Like a Rock Star: What Exhibitors Can Learn from Taylor Swift

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When? This feed was archived on July 31, 2024 21:36 (3M ago). Last successful fetch was on June 26, 2024 22:36 (4M ago)

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Manage episode 421179322 series 1676047
Content provided by Marlys K. Arnold. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marlys K. Arnold or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Earlier this year, I attended a workshop on how to market like Taylor Swift, and let me tell you … there are a wealth of insights you can learn by studying this multi-award-winning, stadium-packing music legend. Now it really doesn’t matter whether you know a single one of her songs (I’m only familiar with a few myself). We’re going to break down the strategies she uses to create raving fans who can’t wait for her next album debut – and how you can put each of these to use in your trade show marketing. Lesson #1: Understand your buyer personas
  continue reading

51 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on July 31, 2024 21:36 (3M ago). Last successful fetch was on June 26, 2024 22:36 (4M ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 421179322 series 1676047
Content provided by Marlys K. Arnold. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marlys K. Arnold or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Earlier this year, I attended a workshop on how to market like Taylor Swift, and let me tell you … there are a wealth of insights you can learn by studying this multi-award-winning, stadium-packing music legend. Now it really doesn’t matter whether you know a single one of her songs (I’m only familiar with a few myself). We’re going to break down the strategies she uses to create raving fans who can’t wait for her next album debut – and how you can put each of these to use in your trade show marketing. Lesson #1: Understand your buyer personas
  continue reading

51 episodes

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