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S5E21 Summer Series: Branded audio nailed with Steve Pratt
Manage episode 316001456 series 2527616
Content provided by Nick Schildberger. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Schildberger or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
SUMMER SERIES: We are often asked what is the return on investment for brands creating a podcast. Steve Pratt is a leading voice in the branded podcast space, so let's revisit his views on ROI based on the growing amount of consumption and engagement data at his finger tips.
Some people have a way of making observations that resonate. Steve Pratt is one such person. Co-founder of Pacific Content, Steve is a branded audio specialist and in his casual way, nails its reason for being. Chatting with co-hosts Nick Schildberger and Nicole Goodman, he also highlights growth opportunities in the audio and podcasting space and how tracking is coming into its own. An episode not to be missed.
Reference:
Podcasting Essentials is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information.
99 episodes
Share
Manage episode 316001456 series 2527616
Content provided by Nick Schildberger. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Schildberger or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
SUMMER SERIES: We are often asked what is the return on investment for brands creating a podcast. Steve Pratt is a leading voice in the branded podcast space, so let's revisit his views on ROI based on the growing amount of consumption and engagement data at his finger tips.
Some people have a way of making observations that resonate. Steve Pratt is one such person. Co-founder of Pacific Content, Steve is a branded audio specialist and in his casual way, nails its reason for being. Chatting with co-hosts Nick Schildberger and Nicole Goodman, he also highlights growth opportunities in the audio and podcasting space and how tracking is coming into its own. An episode not to be missed.
Reference:
Podcasting Essentials is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information.
99 episodes
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Similar to Podcasting Essentials
Show notes are at https://stevelitchfield.com/sshow/chat.html
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…
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A podcast about web design and development.
…
continue reading
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continue reading
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continue reading
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Go offline with the Player FM app!
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