Alison Lukan - On-Air Analyst & Writer, Seattle Kraken

Expected Value

Alison Lukan is an On-Air Analyst & Writer for the Seattle Kraken. In her role, she provides analysis for the Seattle Kraken’s local broadcasts on Root Sports Northwest, with her team winning a Regional Sports Emmy for their coverage this season. She holds a degree in Leadership Studies from the University of Richmond and has previously worked as a consultant in Washington D.C. and has a background in journalism, where she is one of the faces of the hockey analytics revolution. She has also written for The Athletic. In this conversation, Alison talks about…

Her academic and career path to get to where she is now.

How she caught the hockey bug and why she dove into hockey analytics.

What data is available at the NHL level, and her access to hockey data.

Her preparation and in-game process as an On-Air Analyst.

The challenges of communicating data on TV and the key to doing it clearly.

How her corporate background informs what she does now.

What an NHL team’s analytics staff looks like.

Where to get started if someone is looking to get into hockey analytics.

Her time as Spidey, the University of Richmond’s mascot.

Then, TruMedia’s Sergio De La Espriella joins the show to discuss Paul’s conversation with Alison.

Show Links

Follow Alison on Twitter: @AlisonL

To read Darren Brown’s piece on Alison’s first season with the Kraken, click here.

To read Alison’s piece in The Athletic’s piece on her time as Spidey, click here.

To read Alison’s piece on NHL players’ relationship with their sticks, click here.

To read Alison’s piece in The Athletic on the “Hockey Analytics Conference” (HAC), click here.

To read Bill West’s piece on Alison and hockey analytics, click here.

Follow @TruMediaSports on Twitter.

Listen here or wherever you get your podcasts: Apple, Spotify, Google, Stitcher, TuneIn.