))
Transforming Airline Digital Culture: Insights from LATAM’s Chief Digital Officer
Manage episode 436469872 series 2648435
Content provided by Iztok Franko. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Iztok Franko or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Diggintravel Podcast is back for our fifth year, and we couldn't think of a better way to start the new season than with one of the top digital minds in the airline industry, Ricard Vila, Chief Digital Officer at LATAM Airlines.
In this talk, Ricard explained how LATAM Airlines built a unique ecosystem to succeed and move faster in the digital world.
Ricard's talk goes beyond the usual digital transformation buzzwords and narratives, delving into concrete concepts and examples--as you'll see some are quite unconventional--to illustrate how LATAM is actively re-shaping its digital culture.
This was one of the most enlightening talks on our podcast, so we highly recommend it to anyone interested in understanding how airline digital transformation unfolds.
RESOURCES:
You can find the full article with examples, screenshots, key concepts, quotes, and other notes from this chat here:
https://diggintravel.com/airline-digital-culture-latam-airlines/
63 episodes
Share
