Ep. 028: On Launching a Ski Company and Movement — The Matthew Sterbenz Interview
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Hear how this young entrepreneur became a driving force in skiing’s revolution.
Learn how the founder of 4FRNT Skis, Matthew Sterbenz, went from pro athlete — with zero industry knowledge — to manufacturing his own skis, raising capital, and recruiting a brotherhood of influential athletes to infuse new energy, and a pioneering spirit, in a tired industry.
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56 episodes