Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Michelle Wintersteen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Wintersteen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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134. How to Build your Brand Architecture
MP3•Episode home
Manage episode 381498048 series 2932651
Content provided by Michelle Wintersteen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Wintersteen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Decode the secrets to building an irresistible brand architecture! Whether you offer multiple services or have numerous ideal client avatars, get ready to learn how to create a clear and organized brand. If you're a passionate entrepreneur with varying interests, this one's for you! ------------------------- In today's episode, we cover the following:
…
continue reading
- The definition and importance of brand architecture
- Monolithic vs. sub-brands vs. pluralistic
- Benefits of building your brand architecture
- Advice to passionate, multi-hyphenate entrepreneurs
- Reevaluating your brand architecture
- Tips for building an effective brand architecture
178 episodes
MP3•Episode home
Manage episode 381498048 series 2932651
Content provided by Michelle Wintersteen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Wintersteen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Decode the secrets to building an irresistible brand architecture! Whether you offer multiple services or have numerous ideal client avatars, get ready to learn how to create a clear and organized brand. If you're a passionate entrepreneur with varying interests, this one's for you! ------------------------- In today's episode, we cover the following:
…
continue reading
- The definition and importance of brand architecture
- Monolithic vs. sub-brands vs. pluralistic
- Benefits of building your brand architecture
- Advice to passionate, multi-hyphenate entrepreneurs
- Reevaluating your brand architecture
- Tips for building an effective brand architecture
178 episodes
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