The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Content provided by Michelle Wintersteen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Wintersteen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
156. Creating a Brag-worthy Brand Strategy
MP3•Episode home
Manage episode 410219214 series 2932651
Content provided by Michelle Wintersteen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Wintersteen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Get ready to unlock the secrets of a brag-worthy brand strategy with Michelle. Listen and learn as she spills what happens during a brand strategy session with MKW Creative Co. and how they implement it. Dive into the recipe for creating a memorable brand, from the must-haves of a mission statement to brand identity. You'll learn how to measure the ROI of your strategy and the common pitfalls to watch out for. If you're planning a rebrand or want to start on the right foot, press play and save this episode! ------------------------- In today's episode, we cover the following:
…
continue reading
- What brand strategy is, and why it's crucial for your business
- What happens in a brand strategy session with MKW Creative Co.
- Brand vs. marketing strategy
- Why your target audience is NOT everyone
- Finding your value proposition
- Getting clear on your brand personality
- Brand consistency
- Common brand strategy pitfalls
183 episodes
MP3•Episode home
Manage episode 410219214 series 2932651
Content provided by Michelle Wintersteen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Wintersteen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Get ready to unlock the secrets of a brag-worthy brand strategy with Michelle. Listen and learn as she spills what happens during a brand strategy session with MKW Creative Co. and how they implement it. Dive into the recipe for creating a memorable brand, from the must-haves of a mission statement to brand identity. You'll learn how to measure the ROI of your strategy and the common pitfalls to watch out for. If you're planning a rebrand or want to start on the right foot, press play and save this episode! ------------------------- In today's episode, we cover the following:
…
continue reading
- What brand strategy is, and why it's crucial for your business
- What happens in a brand strategy session with MKW Creative Co.
- Brand vs. marketing strategy
- Why your target audience is NOT everyone
- Finding your value proposition
- Getting clear on your brand personality
- Brand consistency
- Common brand strategy pitfalls
183 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.