How To Prepare Your Agency For The Live Shopping Trend
Manage episode 315400318 series 2987438
Did you know over a third of adult social media users have made a purchase on Facebook? Social commerce and live shopping are now deeply integrated into platforms like Facebook and Instagram, YouTube and Pinterest, and even Amazon.
Is that a trend your agency can leverage? You bet it is, and we’re talking to an ad agency veteran who currently consults for major brands on how to implement live shopping, and she can help you too.
In a twist, show producer Mike Allton joins the show so that host Stephanie Liu can sit in the guest seat and bring her 15 years of agency experience to bear. If she can coach NASA on how to live stream an astronaut from space, she can help us with shoppable videos on Amazon!
Mike will be chatting with Stephanie about:
- What exactly is Live Shopping?
- How can marketing agencies take advantage of live shopping?
- How much can agencies charge clients? And more!
We also shared our favorite episodes and takeaways from Season Three of Agency Accelerated.
Think of it as your fun – and free! – consultation for your agency.
LINKS
- How To Build Sales Systems to Speed Agency Growth with Lee Goff
- How To Weave Great Storytelling Throughout Your Marketing with Guy Kawasaki
- How Agencies Can Build Amazing Advertising Campaigns with Allen Kay
- Livescale
- Restream
- StreamYard
- Switcher Studio
- Ecamm Live
- Social Commerce Usage in 2021 by eMarketer
- How To Add Client Revenue With Live Streaming Services
- Facebook Live Shopping - How To Easily Sell Online
Don’t miss out on future live interviews: sign up at agorapulse.com/calendar
26 episodes