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From Cars & Kicks: We Brought In Legal Help To Break Down Nike vs. The Shoe Surgeon
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On this episode of Cars & Kicks, Jacques Slade, Erik Valdez, and Nick Engvall, are joined by lawyer Zak Kurtz, principle at Sneaker & Streetwear Legal, to find out the details of the unprecedented lawsuit between Nike and their former partner, The Shoe Surgeon.
Connect with Zak: https://sneaker.legal
Chapters:
00:00 Introduction and New Show Intro
03:04 The Need for Accurate Information and Concrete Facts
05:23 Defining Counterfeit and Infringing New Products
07:43 The Difference Between Infringing New Products and Counterfeit
09:43 The Legal Threshold for Mass Production
16:19 Protecting Brand Identity and Avoiding Confusion
18:20 The Marketing Aspect of Lawsuits and Empire Building
26:24 The Litigious Nature of Luxury Brands
31:30 The Surprising Aspects of the Conversation
35:00 Nike's Underground Collaboration with Dom
38:25 The Disconnect Between Legal and Business Perspectives at Nike
43:22 Balancing External Clout and In-House Talent
52:51 The Potential Precedent of the Nike vs. Dom Lawsuit
58:14 Finding Your Unique Voice as a Creator
All of the links you need: https://www.carsxkicks.com
The Cars and Kicks Show is hosted by:
Jacques Slade is a multifaceted creator that explores the world of footwear and sports through the lens of culture. Through sneakers and golf, Jacques has cultivated an industry leading voice in the industry that can be seen online and on television. Or he is just an idiot. The jury is still out on that.
Erik Valdez is a husband, father, actor, producer, and creator, whose passion and knowledge for cars is unmatched. You might have seen him on shows like General Hospital, Graceland, or Superman & Lois. He’s driven in the Continental Tire SportsCar Challenge, the Baja 1000, and the number of cars he’s owned would rival the how collections of many sneakerheads.
Nick Engvall is a consultant and creator who helps brands make more authentic connections with their customers. His obsession with cars and sneakers both toe the line of unhealthiness that is best described as, overly passionate. If he’s not recording podcasts, he’s probably at the burrito shop or chasing down ocean sunsets.
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