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The Importance of Legitimate Journalism and Storytelling The Shift in Sneaker Journalism Featuring Hass of My First Kicks
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Mike Guillory dives into a conversation about sneaker journalism with Hass of the My First Kicks podcast on this episode of the Sneaker History Podcast. The two discuss the prevalence of clickbait and the focus on hot takes rather than well-researched information. They highlight the importance of legitimate journalism and storytelling in sneaker media. They also touch on the impact of social media and the internet on the hobby, including the rise of misinformation and the desire for attention and engagement. The hosts express their frustration with the current state of sneaker journalism and the need for more thoughtful and responsible content. The conversation explores the current state of sneaker journalism and the lack of originality in the sneaker industry. The hosts discuss the prevalence of clickbait and the need for brands to take chances on content creators who prioritize storytelling and meaningful content. They also touch on the importance of building relationships within the sneaker community and attending events to stay connected. The conversation concludes with a discussion on the lack of innovation in retro releases and the need for brands to introduce new technology and silhouettes. In this final part of the conversation, Hass and Mike discuss various sneaker brands and their approach to community engagement. They touch on Nike's lack of communication with consumers and the need for brands to listen to their audience. They also mention their interest in upcoming releases, such as the Nike HyperAdapt and New Balance Numeric shoes. Hass promotes his podcast, My First Kicks, which focuses on the stories and journeys that sneakers have taken people on.
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