10MM: The History, Concept and Importance of "Storytelling"
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Dr. Michael Burns ("Burns"), talks with the 10-Minute Multitask on the importance (and history) of storytelling to the human race and how it should be deployed as a tool for marketing and branding. “I believe storytelling is how the world moves, functions, how relationships are formed, why we buy things, why we do things, why we believe things,” says Burns. For more episodes of the 10MM, visit: TeamAbovo.com/resources/
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