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This Week: Pulling Back the Curtain on Mint Mobile
Manage episode 436207434 series 3296040
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Analysts Don Kellogg and Roger Entner examine the current state of Mint Mobile as well as where the company may be headed following its recent acquisition by T-Mobile.
00:24 Mint has been a success story overall
02:07 Mint's D2C model yields high satisfaction
04:23 Which consumers choose Mint?
05:39 Mint as a price and value leader
06:42 Episode wrap-up
Tags: telecom, telecommunications, wireless, prepaid, postpaid, cellular phone, Don Kellogg, Roger Entner, Mint, T-Mobile, Consumer Cellular, D2C, Total, Metro, Cricket
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