How to Write an Impactful Company Vision Statement with Lois Weinblatt

Want To Work There

There is no one I would be more excited to host on my first-ever guest episode than Lois Weinblatt, founder of True North Visionaries. Luckily for me and you, she is exactly who I had the pleasure of sitting down with for our inaugural interview on the Want to Work There podcast!

Lois has forever changed the way I think about company vision... no small feat. Today she’ll be sharing the framework that’s helped numerous companies rethink how they see and use company vision, AND a step-by-step formula for creating your own Minimum Viable Vision (MVV) – something she’s only shared with clients so far!

I could not be more excited that Lois is willing to pull back the curtain on her work and process so that you can benefit from her brilliance in this area.

In this episode you’ll learn:

• Why you should ditch a one-sentence vision statement - and exactly what to replace it with.
• The 3 critical components to include in your company Vision.
• How to ensure your Vision is inspiring, but NOT a fantasy.
• Who to involve in the process and when for maximum buy-in.
• Why a clear Vision is such an impactful tool for decision-making.

MENTIONED RESOURCES/LINKS

• Free Minimum Viable Vision Guide

CONNECT WITH LOIS WEINBLATT

• Website: truenorthvisionaries.com

LET’S CONNECT

• Check out the website: wanttoworkthere.com
• More Resources: wanttoworkthere.com/resources
• Follow us on Instagram: @wanttoworkthere

DID YOU LOVE THE EPISODE?

If so, I’d love for you to share it with three friends or colleagues who are also passionate about building a better world of work! They can find us at wanttoworkthere.com/podcast or by searching ‘Want To Work There’ wherever they listen to podcasts.