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Why a Podcast is Great for your Business

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Manage episode 341788325 series 3323952
Content provided by Rachael Botfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachael Botfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this week's episode, I'm talking about why podcasts are great for your business.

A key point is that you can build authority in your zone of genius - you do this by creating content that you know will resonate with them.

It gives your potential clients a chance to get to know you better and will help them decide whether they want to work with you.

They are a way to create engagement with your listeners and expand your community.

They compliment your marketing overall. Your podcast is part of it, not a separate entity.

You can utilise your content and repurpose it into other forms like blogs, email marketing, social media posts, audio and visual clips.

Make sure you put them on your website, this will help increase SEO. You will drive more traffic to your website so people can see how awesome you are!

If you have any questions or would like some help with your podcast, you can book a 30-min Free Session with me.

Can I ask a favour?

If you enjoyed the episode, I'd love it if you could leave me a review.

You can leave one here

Thanks so much!

I'd love to connect with you on social!

You can find me on:

LinkedIn | Website

Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas!

Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!


This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
  continue reading

58 episodes

Artwork
iconShare
 
Manage episode 341788325 series 3323952
Content provided by Rachael Botfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachael Botfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this week's episode, I'm talking about why podcasts are great for your business.

A key point is that you can build authority in your zone of genius - you do this by creating content that you know will resonate with them.

It gives your potential clients a chance to get to know you better and will help them decide whether they want to work with you.

They are a way to create engagement with your listeners and expand your community.

They compliment your marketing overall. Your podcast is part of it, not a separate entity.

You can utilise your content and repurpose it into other forms like blogs, email marketing, social media posts, audio and visual clips.

Make sure you put them on your website, this will help increase SEO. You will drive more traffic to your website so people can see how awesome you are!

If you have any questions or would like some help with your podcast, you can book a 30-min Free Session with me.

Can I ask a favour?

If you enjoyed the episode, I'd love it if you could leave me a review.

You can leave one here

Thanks so much!

I'd love to connect with you on social!

You can find me on:

LinkedIn | Website

Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas!

Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!


This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
  continue reading

58 episodes

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