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Till Büttner about his learnings dealing with the GDPR
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Life after GDPR - Ep. #6 - Till Büttner about his learnings dealing with the GDPR
In this episode, I interview Till Büttner, he is the Head of Analytics at DHL and has been very proactive in his approach to the GDPR together with his team at DHL.
This episode was recorded live at MeasureCamp Amsterdam on May 21st 2022.
You can follow Till on Twitter and on LinkedIn
We also mention the case study DHL published about their consent rate optimization project which can be found here:
https://analytics.dhl.com/despite-gdpr-up-to-70-analytics-opt-in-rates-why-extensive-testing-is-worth-ervery-minute-of-effort/?cid=Blog_podcast-lifeaftergdpr
Make sure you follow the show:
- Follow LifeAfterGDPR on Twitter and on LinkedIn
- Follow the host Rick Dronkers on Twitter & LinkedIn.
- Subscribe to the show on Apple Podcast or Spotify or wherever you listen to podcasts by searching for "Life after GDPR"
- If you’d rather get notified by email, subscribe for updates via the lifeaftergdpr.eu website
If you want to help us out, please share the link to this episode page with anyone you think might be interested in learning about Digital Marketing in a Post-GDPR world.
Talk to you next week!
-Rick Dronkers
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