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E3 Brand Erosion - Jonathan Fisher
Manage episode 327254212 series 3340040
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We're back again with Jonathan Fisher, Chairman at BrandExtract. Last time we talked about marketing touch points, attempting to sell an ugly baby and buyer personas. Today we're talking about brand erosion, how marketing support sales and investing into your brand's advertising and marketing program.
Guest: Jonathan Fisher, Chairman at BrandExtract
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Host: Dahlia Kelada
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