74 - Avoiding Common Event Planning Pitfalls with Richard Miller
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Welcome to The High Profit Event Show! In this week’s episode, Rudy Rodriguez sits down with Richard Miller, founder of Titan Event Technologies. Richard brings over 25 years of experience in supporting live and virtual events, having worked with major industry leaders, including Eben Pagan. With nearly a thousand seminars he has done and a thriving business, Richard is a seasoned expert in event management and audiovisual production. He shares valuable insights with event leaders on how to avoid common pitfalls and achieve seamless event execution.
In this episode, Richard shares three critical topics that every event leader needs to know. First, he emphasizes The Importance of Professional Event Planning. Richard shares stories from his own experiences about the costly mistakes that can arise when proper event planning isn’t in place. From failing to secure a 24-hour hold on event spaces to working with inexperienced planners, he illustrates how the right support team can make all the difference. Whether you’re hosting an event for 50 or 500 people, having a professional event planner is essential to avoid logistical headaches and ensure success.
Next, Richard dives into Audience Engagement Strategies, explaining how to keep attendees focused and energized throughout an event. He provides practical tips such as incorporating interactive exercises and intentional breaks to prevent participants from checking out. One unique strategy he shares is to have attendees turn to a neighbor and discuss what they’ve learned—a method that instantly re-engages the audience and keeps the energy high. Richard also stresses the importance of movement and physical activity, something often overlooked in event planning but key to maintaining audience attention.
Finally, Richard covers Effective Post-Event Follow-Up and Enrollment. He talks about the significance of a success panel in helping to bridge the gap between the event and ongoing client engagement. By providing social proof through testimonials, event leaders can increase enrollments into coaching programs or masterminds. He also touches on how many event leaders miss out on additional revenue because they lack a follow-up team to continue engaging attendees after the event. Richard provides insights into how this simple yet often overlooked strategy can lead to significant profit boosts.
Whether you're a seasoned event leader or just getting started, this episode is packed with actionable advice to elevate your event success. Be sure to tune in and learn from Richard’s decades of expertise!
Want to connect with Richard?
Email: Richard@tetpros.com
Website: https://tetpros.com/
LinkedIn: https://www.linkedin.com/in/richard-miller-10799314/
Business Facebook: https://www.facebook.com/titaneventtechnologies/
Personal Facebook: https://www.facebook.com/richard.miller.92167
Business Instagram: https://www.instagram.com/titaneventtechnologies/
75 episodes