))
002. The Best Way to Grow Your Podcast Audience
Manage episode 332875113 series 3361183
Content provided by Lauren Popish. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lauren Popish or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
I know there are lots of ways to grow a podcast following, but if I had to pick one, it would be to be a guest on other podcasts. This is kind of like what guest blogging was in 2008. Regardless of whether your podcast has 5 or 500 episodes, guesting on another podcast is going to further the awareness of your show and… bonus! You’re going to have a great time doing it.
In this episode, I will share my step-by-step know-how on landing the podcast guest spot of your dreams, including what I consider the move that promises me an enthusiastic yes to my “may I be on your podcast?” requests — my extra bonus tip awaits you at the end of this ep. Don’t miss it!
By jumping onto the right pod, you’re automatically borrowing an existing audience and welcoming a whole new group of people at once. Plus, this community already listens to podcasts, obviously, so there is no learning curve or gentle training to try and get them onboard a new-to-them platform. No time for hand-holding and no need!
Additionally, getting your new built-in audience to act in as few clicks as possible is going to be the best way to make a new subscription actually happen. The app is open in their hands so you’ve significantly lowered your barrier to a new listener subscribing.
Now I know you’re sitting there saying “okay I know how effective this is to grow my podcast audience, Lauren. But now tell me how to get booked as a podcast guest, pleeeaaase.” We tell you everything you need to know about securing yourself as a guest on other podcasts in this episode. Listen now!
Topics Covered:
- Why guest podcasting is my favorite way to promote a show
- How to identify the right shows to pitch
- Writing the perfect pitch email
- Essential components of a podcast media kit
- A special bonus tip for ensuring you get a "YES" from other hosts
Sign Up Now
Free Three-Day Workshop: The Minimalist Podcast Marketing Method
Resources Mentioned:
- Link to how to write a great pitch email
- Build a media kit in Canva
- Download our growth guide for more audience-boosting tips
Let's Connect:
Rate, Review & Follow on Apple Podcasts:
Want to show your support for the show? please consider subscribing, rating, and reviewing my show! Subscribing means that you get the latest episode delivered directly to the top of your Apple Podcasts app, but more importantly, it actually just helps me prove that I’m legit and reach more listeners.
- Click Here, scroll to the bottom, tap to rate with five stars, and select "Write a Review".
- Be sure to let me know what you love most about the show
- And if you haven't already done so, please follow by clicking the plus sign in the upper right
Credits:
This podcast is produced by the wonderful women at The Wave Editing.
- Scripting by Lauren Deborah
- Mixing and Editing by Iva
- Cover Art by KAR Creative
- Theme Music by Isaac Joel
15 episodes
Share
