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How To Market Yourself
Manage episode 347831605 series 3366385
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This is probably my favorite thing I do in my business. Get ready to take some notes!
One thing I hear a lot is, “I’m a brand new virtual assistant. Who’s going to want to hire me?” The trick is that you have transferable skills from previous jobs and those count. Don’t say you’re a brand new VA - say you’ve been doing VA tasks for the last 10 or whatever years, and have recently decided to go out on your own.
When you showcase work for your first client, talk about their journey. Don’t say they’re your only client, though - say it’s for one of your clients.
Give business tips. Do a behind-the-scenes walking through something you’ve done for a client. Give them a shout out, make them feel special, create that FOMO, and show that there are people that have trusted working with you. Your ideal clients are watching what you’re doing.
Use your work as content. Use questions and objections you get in the DMs for your content. Jot down notes whenever you have an idea. Go back and look at your most popular posts, the ones that got the most interaction, and rework it and reuse it.
I also really recommend you find some books or podcasts to listen to about professional development and mindset. Not only will it help you, but it’ll give you some great ideas for posts.
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Music credit: Bouncin’ Back by Reaktor Productions
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