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How to create strategic impact as a creative business — Dimitri (Jim) Antonopoulos
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My special guest and friend Dimitri (Jim) Antonopoulos made a great point: Creative studios can access big budgets by incorporating strategy into their offerings. Strategy involves making choices to achieve outcomes, which can be challenging for individuals and organizations. The value of strategy for small studios includes increased profits and the ability to have clients that actually follow your lead.
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