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Researching Your Competition

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Manage episode 365315232 series 3426209
Content provided by Force Management. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Force Management or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When you’re trying to close your pipeline, you don’t want a competitor to derail your deal. How do you stay on top of your differentiation and what the competition is doing? How much should you focus on your competition?


Antonella O’Day joins Rachel Clapp Miller for a conversation on competitors. She talks about:
  • How to best understand your competitor
  • The must-have information you need to know and the nice-to-know information
  • How to avoid providing “air time” for your competitor in the sales conversations

Visit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.


Check out the platform here: https://my.ascender.co/Ascender/

Subscribe here: https://my.ascender.co/Ascender/PlanComparison


Check out this and other episodes of the Audible-Ready Sales Podcast on Apple Podcasts, Spotify, or our website.
  continue reading

288 episodes

Artwork
iconShare
 
Manage episode 365315232 series 3426209
Content provided by Force Management. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Force Management or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When you’re trying to close your pipeline, you don’t want a competitor to derail your deal. How do you stay on top of your differentiation and what the competition is doing? How much should you focus on your competition?


Antonella O’Day joins Rachel Clapp Miller for a conversation on competitors. She talks about:
  • How to best understand your competitor
  • The must-have information you need to know and the nice-to-know information
  • How to avoid providing “air time” for your competitor in the sales conversations

Visit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.


Check out the platform here: https://my.ascender.co/Ascender/

Subscribe here: https://my.ascender.co/Ascender/PlanComparison


Check out this and other episodes of the Audible-Ready Sales Podcast on Apple Podcasts, Spotify, or our website.
  continue reading

288 episodes

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