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Bring Business to You Through the Power of Content-Led Growth - Chris Decker - Revenue Today - Episode # 082

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Manage episode 351715233 series 3433744
Content provided by RevGenius. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RevGenius or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today, we welcome Chris Decker, the CEO of Salescast. He shares how storytelling helped him and his community to speak with qualified leads every single day. He also introduces how the power of storytelling, of sharing his true authentic self, brought people closer to him and transformed the way he does business.

Takeaways

  • Storytelling is a natural way of bringing business closer to you and helping create a pipeline of qualified leads.
  • Allow your business associates to tell their stories, learn from them, and find your purpose as well as others.

Quote of the Show

"I get to share the power of content-led growth with B2B companies large and small. I have the privilege of serving a team of 13 incredible team members, and a community of over 600 podcasters, and have learned a ton of lessons training hundreds of business content creators to connect with their story, multiply that with community, and experience the kind of groundbreaking growth that we've coined content-led growth" - Chris Decker

Connect with Chris in the links below:

Ways to tune in:

  continue reading

118 episodes

Artwork
iconShare
 
Manage episode 351715233 series 3433744
Content provided by RevGenius. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RevGenius or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today, we welcome Chris Decker, the CEO of Salescast. He shares how storytelling helped him and his community to speak with qualified leads every single day. He also introduces how the power of storytelling, of sharing his true authentic self, brought people closer to him and transformed the way he does business.

Takeaways

  • Storytelling is a natural way of bringing business closer to you and helping create a pipeline of qualified leads.
  • Allow your business associates to tell their stories, learn from them, and find your purpose as well as others.

Quote of the Show

"I get to share the power of content-led growth with B2B companies large and small. I have the privilege of serving a team of 13 incredible team members, and a community of over 600 podcasters, and have learned a ton of lessons training hundreds of business content creators to connect with their story, multiply that with community, and experience the kind of groundbreaking growth that we've coined content-led growth" - Chris Decker

Connect with Chris in the links below:

Ways to tune in:

  continue reading

118 episodes

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