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76 | 5 Pre-Launch Mistakes That Are Costing You Thousands

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Manage episode 435515204 series 3457812
Content provided by Joanna Lott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joanna Lott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Let's explore the importance of pre-launch phases in building successful coaching programs. Jo shares her personal experiences, the common pre-launch mistakes such as insufficient planning, neglecting audience building, inconsistent messaging, ignoring data, and weak value propositions.

00:00 76. 5 Pre-Launch Mistakes That Are Costing You Thousands

00:41 Introduction and Personal Update

01:00 The Importance of Pre-Launch Phases

01:45 Common Pre-Launch Mistakes

02:48 Building and Engaging Your Audience

04:19 Crafting Consistent Messaging

05:30 Tracking Metrics and Data

06:07 Creating a Strong Value Proposition

06:30 Executing a Successful Pre-Launch

08:56 Key Elements of a Pre-Launch Strategy

13:27 The Power of a Waitlist

18:07 Upcoming Program: Offer to Market in 30 Days

19:52 Conclusion and Final Thoughts

Useful Links

Offer to Market in 30 Days programme - starts 16 September

How to secure more coaching clients' free training

Download the 12 ways to get clients now

Learn about The Business of Coaching programme

Connect with Jo on LinkedIn

Rate and Review the Podcast

If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.

If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.com

Enjoyed This Episode?

Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

  continue reading

77 episodes

Artwork
iconShare
 
Manage episode 435515204 series 3457812
Content provided by Joanna Lott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joanna Lott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Let's explore the importance of pre-launch phases in building successful coaching programs. Jo shares her personal experiences, the common pre-launch mistakes such as insufficient planning, neglecting audience building, inconsistent messaging, ignoring data, and weak value propositions.

00:00 76. 5 Pre-Launch Mistakes That Are Costing You Thousands

00:41 Introduction and Personal Update

01:00 The Importance of Pre-Launch Phases

01:45 Common Pre-Launch Mistakes

02:48 Building and Engaging Your Audience

04:19 Crafting Consistent Messaging

05:30 Tracking Metrics and Data

06:07 Creating a Strong Value Proposition

06:30 Executing a Successful Pre-Launch

08:56 Key Elements of a Pre-Launch Strategy

13:27 The Power of a Waitlist

18:07 Upcoming Program: Offer to Market in 30 Days

19:52 Conclusion and Final Thoughts

Useful Links

Offer to Market in 30 Days programme - starts 16 September

How to secure more coaching clients' free training

Download the 12 ways to get clients now

Learn about The Business of Coaching programme

Connect with Jo on LinkedIn

Rate and Review the Podcast

If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.

If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.com

Enjoyed This Episode?

Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

  continue reading

77 episodes

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