$3.2M Pre-seed Round to Add B2B Billing to Your SaaS App

The SaaS CFO

Welcome back to The SaaS CFO Podcast! Get ready for a truly inspiring and eye-opening episode as we sit down with the dynamic Patrick Rafferty, CEO and founder of UserHub. From an unexpected start in commercial real estate appraisal to becoming a trailblazer in the SaaS world, Patrick's journey is nothing short of extraordinary.

In this episode, Patrick unveils how a moment of serendipity led him to his first role in tech and catapulted him into the world of SaaS. Discover the story behind his meteoric rise at Reonomy, where he went from knowing nothing about product management to leading a team of 60 in just seven years. But that's not all—Patrick also gives us an inside look at the creation of UserHub, a groundbreaking user-based billing platform designed to revolutionize how SaaS companies manage billing.

We'll explore what sets UserHub apart, its ideal customer profile, and their innovative solutions that blend user management and subscription management into a seamless experience. Plus, Patrick shares invaluable lessons about fundraising, the importance of practice pitches, and the all-crucial metric of time-to-value.

Whether you're an aspiring SaaS entrepreneur, a seasoned CFO, or just someone passionate about tech innovation, this episode is brimming with actionable insights and fascinating stories. So, sit back, relax, and let's dive into this captivating conversation with Patrick Rafferty!

Show Notes:

00:00 Transitioned from real estate to tech innovation.

05:44 Targeting early-stage SaaS companies for CRM.

08:58 Managing product and engineering, buying SaaS products.

11:41 Product development started in early 2023. Early design partners focused on adoption.

16:21 Seek fundraising advice, practice with lower-priority associates.

19:00 User hub enables fast implementation, optimizing developer experience.

20:23 User Hub to expand and target big companies.

Links:

SaaS Fundraising Stories: https://www.thesaasnews.com/news/userhub-secures-3-2m-in-pre-seed-funding

Patrick Rafferty’s LinkedIn: https://www.linkedin.com/in/patrick-rafferty-b927642b/

UserHub’s LinkedIn: https://www.linkedin.com/company/userhubdev/

UserHub’s Website: https://userhub.com/

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