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How to Maximize the Value of Your Customer Data | Dale Tuck, CITO of Primerica

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Manage episode 363690512 series 3477187
Content provided by CDP.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CDP.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Companies now have access to tons of customer data -- but are they getting the most value out of it? In this episode of Customer Data Perspectives, host Isaac Sacolick sits down with Dale Tuck, Chief Information Technology Officer, Primerica, to explore how companies can transform their organizations to solve their biggest data challenges – from identifying the right insights, to getting implementations right, and building data-driven teams.

Host: Isaac Sacolick, StarCIO

Guest: Dale Tuck, CITO, Primerica

Related reading:

Understand the role a CIO plays when selecting a CDP

Learn how to integrate a CDP into your MarTech stack

See how CDPs can enable successful digital transformation

For the full transcript and additional insights, visit www.cdp.com.

  continue reading

9 episodes

Artwork
iconShare
 
Manage episode 363690512 series 3477187
Content provided by CDP.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CDP.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Companies now have access to tons of customer data -- but are they getting the most value out of it? In this episode of Customer Data Perspectives, host Isaac Sacolick sits down with Dale Tuck, Chief Information Technology Officer, Primerica, to explore how companies can transform their organizations to solve their biggest data challenges – from identifying the right insights, to getting implementations right, and building data-driven teams.

Host: Isaac Sacolick, StarCIO

Guest: Dale Tuck, CITO, Primerica

Related reading:

Understand the role a CIO plays when selecting a CDP

Learn how to integrate a CDP into your MarTech stack

See how CDPs can enable successful digital transformation

For the full transcript and additional insights, visit www.cdp.com.

  continue reading

9 episodes

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