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EP 24: The Psychology of Marketing and Consumer Persuasion
Manage episode 416256166 series 3523021
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Today on the Demand Gen Pod, we're diving deep into the fascinating world of psychology and its influence on marketing and consumer persuasion. In this episode, we'll explore how understanding consumer behavior and leveraging psychological principles can shape effective marketing strategies. Join us as we discuss the power of persuasion techniques, the role of emotions in marketing, the impact of behavioral economics on decision-making, and the importance of building trust and credibility with consumers. We'll also delve into segmentation and personalization strategies, ethical considerations, social influence, and measuring the effectiveness of persuasive marketing. So, if you're ready to unlock the secrets behind the psychology of marketing and consumer persuasion, stay tuned as we unravel the mysteries right here on the Demand Gen Pod!
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