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McDonald's Drive-Thru AI Pullback, TikTok's Avatars, Amazon's New Cookieless Ad Relevance Platform
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Here are today's top headlines:
- McDonald's concludes its two-year automated order-taking (AOT) technology test in drive-thru lanes, developed with IBM, planning to remove it from over 100 restaurants by July 26, 2024.
- TikTok introduces Symphony Digital Avatars and AI Dubbing to enhance global audience engagement for brands and creators.
- Amazon introduces Ad Relevance, a groundbreaking ad-targeting solution leveraging AI and first-party data to enhance ad personalization without traditional cookie-based methods.
Stay informed with Omni Talk's Retail Daily Minute, your source for the latest and most important retail insights. Be careful out there!
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