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8 - Unleashing the Creative Power of Branding on Consumer Engagement with Viim's Steph Hilfer
Manage episode 401299275 series 3547982
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Your host, Scott Bywater, talks with the Owner and Creative Director of Viim, Steph Hilfer. Steph dived into her early days, the time when her business was just a side hustle while she juggled a demanding full-time job. Steph's story is one of relentless dedication, working long hours into the night to bring her vision to life. The birth of her company, Viim, was a testament to her hard work and passion.
The turning point came in 2020. While many businesses struggled, Viim found its footing. The digital world became the new frontier for commerce, and Steph's expertise in branding and digital presence became more valuable than ever. It was then that she took the bold step to leave her full-time job and invest all her energy into Viim. This leap of faith was not without its fears, but Steph's pragmatic approach to the worst-case scenario—simply getting another job if needed—kept her grounded and focused.
Learn more about Steph's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.
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