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Overcoming Uncertainty with Effective Scenario Planning Methods
Manage episode 422954508 series 3558495
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Today I’m visiting Vienna, Austria. Yes, that’s right the home of Sigmund Frued Weiner Schnitzel and the Danube, but I’m not here for any of that. Today we are chatting with our guest Ms. Ursula Eysin.
Ms. Eysin used to work as a production manager, moderator, and presenter in theater, opera, film & TV before becoming a passionate technology consultant and communication professional.
As a sinologist she’s fluent in Mandarin and several other languages. Ursula’s broad knowledge and experience enabled her to not only develop new business ideas, but to also create the right story, vision and action steps around it.
She is an expert in the strategic future process “scenario thinking”, the creation of new business models, innovation, technology transfer, business development, and strategic communication.
Besides all of the above, Ursula serves as an Expert Evaluator with the European Commission, mentors various Austrian and international startups, gives lectures at several universities, and writes the monthly column "Code Red" for the Austrian technology magazine E-Media.
And she has recently started a podcast under the same name.
TEAM ET among the many topics you will hear Ursula and I discussing today, we’ll be speaking about a project she was involved on associated with Kenyan government and 4 creatively titled scenarios - Roaring Lions, Abandoned Buffalos, White Elephants and Dying Rhinos.
This is an in-depth discussion around strategic thinking and planning, so please ready yourself as you join Ursula and me with our discussion that forces us to look 5, 10 and even 20 years into the future and practice of the art of Scenario Planning.
Visit our website to access the full transcript, guest links, and episode notes - Coaching 4 Companies
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