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409: The Principles of Smart Brevity
Manage episode 433255114 series 3559206
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“Even if great writing eludes you, brevity needn’t.”
This powerful principle drives Smart Brevity, the transformative communication method pioneered by the founders of Axios. Join co-author Roy Schwartz, a true brevity mastermind, reveals how to ditch corporate waffle and get to the point.
Discover strategies to distill complex ideas into impactful bites across the organization, like:
- Visualizing your audience (literally)
- The magic formula of "What's New" and "Why It Matters"
- Mastering information hierarchy
- Crafting compelling internal updates
- Transforming your team into concise communicators
Learn why 200,000+ pros swear by Smart Brevity. Your audience (and inbox) will thank you.
For full show notes and transcripts, visit https://renegademarketing.com/podcasts/
To learn more about CMO Huddles, visit https://cmohuddles.com/
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