BONUS: Ford Motor Company's BlueOval City Progress Update: Super Bowl Sunday
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To see the video of the progress, check out our YouTube page. On September 27th, 2021 Ford officially announced BlueOval City to the world...a 5.6 Billion Dollar MegaCampus that will sit on 3,600 acres and will create around 6,000 jobs. The MegaCampus will also house a battery manufacturing facility, thanks to Ford’s joint venture with SK On, a South Korean company. Ford envisions the site to be a sustainable automotive manufacturing ecosystem. The site is located in Haywood County, Tn, near the town of Stanton, about 50 miles east of Memphis. Ford broke ground at the site in September of 2022 and plans to start vehicle production in the first quarter of 2025. So just five months after Ford broke ground at BlueOval City, I decided to check out the progress. In another example of the progress happening at BlueOval City, Ford recently announced the road names in and out of the site. The first road is named American Way, which is a hat-tip to the address of Ford World Headquarters in Dearborn, Michigan located at 1 American Road. Next on the list is Battery Park Drive, which is indicative of Ford’s partnership with SK On Then we have BlueOval City Drive. The name speaks for itself. Fairlane Street is a nod to Fair Lane, the estate of the Fords in Dearborn as well as the namesake of a popular Ford vehicle that was in production from 1955 to 1970. Piquette Drive is named for the Piquette Plant that produced the first Model T. It was built in 1904 and now serves as a museum. And lastly, there is Willow Run Street named after Ford’s Willow Run Bomber Plant that produced B-24 Liberators during World War II. Hat Tip: The Commercial Appeal-Memphis Want to add strategic pricing to your marketing tool box? Go to InteliChek or call 877-827-7273 and ask about our InteliShare Series! InteliShare contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. InteliChek BlueOval City Progress Update-Super Bowl Sunday
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