))
EP01: Finding Your Target Audience
Archived series ("Inactive feed" status)
When?
This feed was archived on September 02, 2024 13:05 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 407427518 series 3560110
Content provided by Matthew Bergvinson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matthew Bergvinson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Finding Your Target Audience
In whatever business you have, creating a niche market for yourself is crucial. In this episode, Matthew and Lukas discuss how you can find your target audience based on a series of guided questions. Listen as they also reveal tips for negotiation, leveraging referrals, and bringing value to any business conversation.
Key Points:
01:34 Ask these questions to find your target audience.
02:42 Define what you do.
06:43 What problem do you solve?
09:48 Who has the problem you’re solving?
10:38 How is the problem currently solved?
14:09 What happens if the problem is unsolved?
16:09 Hammer in your value proposition.
18:34 Who will be interested in your solution?
22:06 Where can you find your target audience?
26:58 Talk to other vendors.
29:13 Know what you bring to the party.
Matthew Bergvinson: https://www.linkedin.com/in/mbergvinson/
Lukas Ng: https://www.linkedin.com/in/lukas-ng/
Vigilante Holdings: https://www.linkedin.com/company/vigilante-holdings/
7 episodes
Share
