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Navigating Digital Transformation in Banking With Lisa Shim
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Lisa Shim is the Senior Executive Vice President and Head of Technology and Innovation at BankUnited, a national bank headquartered in Miami Lakes, Florida. Lisa ‘s role encompasses technology, treasury solutions, marketing, operations, and corporate strategy. With an impressive career since joining BankUnited in 2009, she has played a crucial role in the bank's digital transformation journey and M&A strategies. Her background includes experience at Merrill Lynch and the retail bank division of Countrywide Bank. Lisa is recognized for her collaborative leadership style and commitment to continuous learning.
In this episode…The shifting landscape of digital marketing and consumer behavior challenges even the most established industries. What does it take to drive innovation in a traditional industry like banking? Can personalization and technology coexist to create customer-centric services?
With over 15 years leading strategic corporate growth and digital innovation, Lisa Shim has revolutionized customer service to thrive in a fast-paced digital landscape. She emphasizes the value of curiosity, the courage to challenge the status quo, and a collaborative culture that fosters learning and innovation. Lisa also discusses how keeping pace with digital trends like AI assistants involves creating meaningful interactions and seeking diverse perspectives in the workplace to enrich understanding. Engaging with mentors can provide you with these perspectives and enhance opportunities for growth.
In this episode of The Growth Fire Podcast, Kevin Hourigan chats with Lisa Shim, the Senior Executive Vice President and Head of Technology and Innovation at BankUnited. Lisa dives deep into innovation and growth-driven leadership in the evolving digital marketing and consumer behavior landscape. She highlights her role in fostering a relationship-driven business model at BankUnited, her strategic approach to digital marketing, and her keen interest in advanced technologies like generative AI.
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