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EP 09: Instagram Is NOT A Reliable Sales Strategy
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Are you someone that relies solely on Instagram to sell your offers? If you are, this episode is for you!
In this episode, Debbie explains why Instagram is not a reliable sales strategy and the importance of diversifying the social media platforms that you are showing up on. She shares a story about her previous client Melissa, who got hacked, lost access to all her social media accounts, but still had one of the most successful months in her business. She discusses how this was possible.
Spoiler alert: it involves having an engaged email list!
Episode Summary + Timestamps:
- Why Instagram is NOT a reliable sales strategy.
- What is an alternative sales strategy?
- Focus on growing your email list so that you have a direct line of communication with your audience.
- Diversify the social media platforms that you are showing up on.
- How repurposing content can make the process easier. Focus on one long-form piece of content creation (i.e. a podcast, youtube or blog) + repurpose.
📞 Book a Quiz Project Sales Call: https://calendly.com/debsmurphy/salescall
RESOURCES MENTIONED:
Melissa at EMBR Brand Agency: https://www.instagram.com/embrbrandagency/
CONNECT WITH DEBBIE:
📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co
💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
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