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Bennett Maxwell, Founder and Chairman of Dirty Dough
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In this episode, we're thrilled to welcome Bennett Maxwell, the dynamic founder and chairman behind Dirty Dough. Join us as Bennett delves into his entrepreneurial journey, highlighting resilience, innovation, and the transformative power of turning challenges into opportunities.
During our interview, Bennett shared his remarkable story of building Dirty Dough into one of the nation's fastest-growing restaurant franchises, overcoming obstacles such as the #CookieWars lawsuits with unwavering determination and strategic prowess.
We delved into the core principles that have propelled Dirty Dough's success, from its innovative centralized production methods to its commitment to simplicity and efficiency. Bennett also opened up about his personal mission to prioritize mental wellness, as reflected in his podcast, Deeper than Dough, where he provides invaluable insights and actionable advice for personal growth.
Join us as we revisit Bennett's inspiring journey and gain further insights into entrepreneurship, leadership, and the relentless pursuit of excellence.
Notable Awards and Recognitions
- Founder and Chairman of Dirty Dough
- Built Dirty Dough into one of the fastest-growing restaurants in the country, with over 60 open locations nationally and 450 signed and slated for development.
- Co-Founder of Switch to Solar. (Sold in 2021)
- Host of the Deeper than Dough Podcast
- Owner of Maxwell Real Estate
How to connect with Bennett Maxwell:
· Dirty Dough Cookies - Stuffed & Warm Cookies Daily
Show Notes
[1:17] Brief background and how Bennett got to where he is today.
[4:07] Key factors that contributed to Dirty Dough’s rapid growth.
[6:08] How Dirty Dough differentiates from his competitors.
[6:57] Getting through the challenges of the Cookie Wars Lawsuit and lessons learned from these obstacles.
[8:59] Navigating challenges to continue to scale Dirty Dough to new heights.
[11:28] Sharing personal moments while maintaining a professional image on social media.
[13:53] Leaving a Legacy
[16:23] Day-to-day lifestyle, both personally and professionally.
[17:54] Ideal franchisee for Dirty Dough
[20:32] How to engage with Bennett, Dirty Dough, as well as Bennett’s podcast “Deeper Than Dough”
[23:05] Advice for entrepreneurs looking to build their brand in todays competitive market.
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