Ep 040 - Building Resilience: Lex Mason On Strategy And Innovation Roots Of Success podcast

Ep 040 - Building Resilience: Lex Mason on Strategy and Innovation

12d ago 43:24

Content provided by McFarlin Stanford and Tommy Cole - VP of McFarlin Stanford. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by McFarlin Stanford and Tommy Cole - VP of McFarlin Stanford or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Could embracing water-conserving technology be the game-changer your landscape business needs? In this episode of "Roots of Success," Tommy Cole and Lex Mason explore how Weathermatic bucked industry norms to revolutionize irrigation with Smartline and Smartlink technology. Uncover the principles behind successful hiring, maintaining a positive company culture, and the incredible efficiency gains that come from investing in remote-access systems. For landscape company owners looking to grow sustainably, this conversation offers valuable lessons on modernizing operations and focusing on what truly matters.

THE BIG IDEA:

Innovation and Culture are keys to Success

KEY MOMENTS:

[06:32] Tailored market strategy drastically increased sales volume. [09:33] Affordable smart tech now benefits most landscape companies. [12:56] Largest field service team; efficient, minimal disruption. [17:18] Weathermatic valued educational leadership and reputation. [20:05] Focused catalog on quality, pricing, and uniqueness. [24:03] SmartLink connects and optimizes landscape business operations. [27:11] Increased billable hours through efficient management strategies. [31:51] Weathermatic's "three C's. [37:02] Quality processes are crucial; accountability ensures improvement. [38:45] Fast growth demands adaptability; overwhelms newcomers sometimes.

QUESTIONS WE ANSWER

How to leverage technology like SmartLink for landscape and irrigation management?

What are the benefits of remote access technology in irrigation systems?

How can landscape companies improve their inspection completion rates?

What are effective strategies for business growth in the irrigation industry?

How to integrate water-conserving technologies into service offerings?

What makes Weathermatic a leader in the irrigation industry?

What are the “three Cs” in hiring and team development?

40 episodes