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Ep 5: Celia Van Wickel - Retail Media, AI and Purposeful Planning Strategies for Russell Stover eCommerce Leadership
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Welcome to Episode 5 of the eCommert Podcast!
Tune into an insightful conversation as we welcome Celia Van Wickel, Director of Digital Commerce at Russell Stover Chocolates.
Get ready to dive into discussions on
- Retail media performance measurement
- Digital commerce dynamics in the food and beverage category
- Cross-functional purposeful planning
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Don't miss out on the valuable insights from industry experts!
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๐๐ก๐๐ง๐ค ๐ฒ๐จ๐ฎ ๐๐จ๐ซ ๐ญ๐ฎ๐ง๐ข๐ง๐ ๐ข๐ง!
#ecommerce #retailmedia #digitalshelf #AI #Omnichannel #CPG #FMCG #growthstrategy #brands.
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