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153. Enhancing Digital Marketing in the Construction Industry: Insights from Zencastr CEO Josh Nielsen
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In this episode of the Mobile Workforce Podcast, I had the opportunity to interview Josh Nielsen, the visionary behind Zencaster. We discussed not only podcasting but also digital marketing and its benefits for construction companies and entrepreneurs. Zencaster is a full creation suite for podcasters and content creators, providing high-quality recording and addressing common audio issues. We also explored Zencaster's new product, Zen AI, which simplifies content creation, scheduling, and sharing on social platforms.
Key Takeaways:
- Zencastr: Full creation suite for podcasters
- Zen AI: Easily clip, schedule, and share content
- Challenges of finding guests and maintaining audio quality
- Leveraging social media for effective marketing
- Importance of adapting to changing audience preferences and attention spans
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