Episode 21. The Be Fit Foods Journey with Kate Save from Be Fit Foods

Prescribing Lifestyle

In this episode of Prescribing Lifestyle, we have the pleasure of speaking with Kate Save, a highly accomplished dietitian, exercise physiologist, diabetes educator, and the founder of Be Fit Foods. Kate shares her inspiring journey, from overcoming significant health challenges in her youth to founding a successful health-focused meal delivery service. She also provides insights into the unique approach of Be Fit Foods, the challenges she faced in transitioning from a service-based to a product-based business, and the rewarding moments that have made it all worthwhile.

Key Discussion Points:

1. Introduction to Kate Save:
   • Founder of Be Fit Foods.
   • Winner of the Telstra Business Award 2022 for championing health.
   • Background as a dietitian, exercise physiologist, and diabetes educator.
2. Kate's Personal Health Journey:
   • Health struggles from age 2 to 20, leading to a pivotal diagnosis at 19.
   • The discovery of a tumor in her bile duct and the resulting surgery.
   • How her health journey fueled her passion for studying nutrition.
3. Founding Be Fit Foods:
   • Realization of the need for prepared meals to help clients overcome barriers to healthy eating.
   • Transitioning from a service-based to a product-based business.
   • The unique approach of Be Fit Foods in focusing on health improvement rather than just profit.
4. Challenges and Rewards:
   • Initial challenges in scaling the business and maintaining control over product quality.
   • The significant growth experienced after appearing on Shark Tank in 2017.
   • The rewarding moments, such as positive feedback from customers and winning business awards.
5. Be Fit Foods’ Approach and Products:
   • Emphasis on low-carb, nutrient-dense meals with whole food ingredients.
   • Meal options designed to support various health goals, including weight loss and muscle gain.
   • The inclusion of a whey protein booster for additional protein needs.
6. Expansion and Accessibility:
   • Working with the NDIS, home care, and private health insurance companies to make meals accessible.
   • Future goals, including aiming for inclusion on the Medicare PBS.
7. Balancing Business and Personal Life:
   • Strategies for managing a busy schedule as a business owner and mother.
   • The importance of having a workplace close to home for better work-life balance.
8. Future Plans for Be Fit Foods:
   • Continuing to evolve the product offerings based on the latest science.
   • Expanding the reach to marginalized communities and integrating into more health care programs.
9. How to Connect with Be Fit Foods and Kate Save:
   • Website: https://befitfood.com.au/
   • Instagram: https://www.instagram.com/befitfoodaustralia/
   • Facebook: https://www.facebook.com/befitfoodaustralia
   • LinkedIn: https://www.linkedin.com/in/katesavebefitfood/
   • YouTube Series: https://www.youtube.com/channel/UCRyj3jLUWGVD9ma3RqTgt9A
   • Ticker TV: http://tickernews.co

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