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Marketing Grab Bag: Attribution, Cookies, and Toad!

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Manage episode 432920083 series 3576892
Content provided by Joe Zappa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week’s episode is a marketing grab bag! Eric and Joe discuss:

  • Why most companies misunderstand B2B marketing attribution
  • How companies should respond to the latest on cookies from a GTM POV
  • What founders can be doing early on to market themselves
  • What companies should be getting out of a 20-person marketing team

  continue reading

11 episodes

Artwork
iconShare
 
Manage episode 432920083 series 3576892
Content provided by Joe Zappa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week’s episode is a marketing grab bag! Eric and Joe discuss:

  • Why most companies misunderstand B2B marketing attribution
  • How companies should respond to the latest on cookies from a GTM POV
  • What founders can be doing early on to market themselves
  • What companies should be getting out of a 20-person marketing team

  continue reading

11 episodes

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