Is Social Media Dead? RIP - IT'S ALIVE! EP7

Marketing Combat

Is social media dead? It's starting to feel like it might be, but the debate is far from settled.

In the latest episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly dive headfirst into the provocative question: Is social media truly on its last legs, or is it still a thriving and vital part of our digital landscape?

Jason introduces the intriguing concept of the Dead Internet Theory, which suggests that much of the internet's content is now generated by bots, AI, and automated systems, leading to a sense of inauthenticity and stagnation. He argues that social media platforms are increasingly filled with recycled content, fake accounts, and automated interactions, making genuine human engagement a rarity. Jason believes that this lack of authenticity is causing social media to lose its relevance and vitality.

On the other hand, Chris passionately defends the idea that social media is far from dead. He highlights the continuous growth and evolution of platforms like TikTok, Instagram, and emerging networks that are constantly pushing the boundaries of creativity and connectivity. Chris argues that social media remains a powerful tool for communication, marketing, and community building. He points to the countless success stories of individuals and businesses leveraging social media to create meaningful impact and reach global audiences.

The discussion delves into the future of social media, considering whether new technologies and platforms can revive its original spirit of genuine connection and innovation. Chris and Jason speculate on the potential of emerging trends like decentralized social networks, virtual reality spaces, and AI-driven personalization to breathe new life into the social media landscape.

What do you think? Is social media a fading relic of the past, or does it still hold promise for the future?

We invite you to join the conversation. Share your thoughts and tell us who you think won the debate in the comments!

Have feedback, questions, or suggestions for future episodes? We’d love to hear from you. Share your insights anonymously on our website: www.kubbco.com/podcast.

Chapters

00:00 - Introduction and Setting the Debate 00:27 - Jason Dives in and Says, "Social Media is Dead" 01:13 - Chris's Counterargument: Social Media is Alive and Evolving 03:22 - The Shift in Usage on Platforms like LinkedIn 04:00 - The Influence of Hobbies on Social Media 05:21 - Conclusion and Leaving it to the Listeners

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